Why Brand Does Matter
No matter what anyone says about "brands," a company's identity IS the driving force behind consumer behavior. It's why families choose to eat at McDonald's, or shop at Macy's. Brand identity gives consumers a sense of recognition and trust. And because 87%* of today's buyers start their search on the Internet, it makes sense to be with a company whose website consistently ranks as the most visited real estate franchise website.
And It's Not Just The Visits… It's the Leads
More consumers visit our website, but what does that mean to you? Every day, www.remax.com averages 5,200 leads for our agents. Strong leads, hot leads. Buyers who want to buy, and sellers who want to sell.
We call it…