Every runner, whether they are a novice or a pro, knows the pain of a bad pair of running shoes. Heck, even people who don't run at all or are not athletic, can sympathize with blisters on their feet! This is because our feet carry the brunt of our weight and not every shoe is made for the same foot, or to traverse the same types of landscapes or obstacles for that matter. When you stop to consider all the money people spend on athletic equipment and gym memberships, you have to wonder why everyone doesn't focus more on the part of their body which is actually powering the majority of their workouts, their feet! I don't know about you, but I blow through an average pair of sneakers about every 6 months, only to find that each time I get a new pair, my feet hurt worse than they did before. For this reason, I am super excited to tell you about a wonderful company in Boulder that has said, enough is enough, and is pushing forward with their unique brand of athletic orthopedic insoles and shoes!
In-Step (edit: permanently closed) is a family-owned business operating out of South Boulder, Colorado that is dedicated to educating people about the link between athletics and proper foot health. They sell a variety of custom made inserts and a wide selection of footwear, therapeutic devices, and apparel. You can find them at 629 South Broadway, Suite E in the Table Mesa Shopping Center, which is conveniently located to many of South Boulder's most popular trails and bike routes. Owners RL Smith and Tricia Vieth, are both nationally renowned athletes, certified personal trainers, sport enthusiasts, and fitness focused. Having been a professional athlete for nearly 22 years, RL knows how drive and determination can transform your life. He also knows how foot, ankle, leg, knee, hip, and back pain can be directly attributed to the sports we live and breath for. From these two truths came the development of a product that RL and Tricia have become known for in Boulder, and also in the physical fitness and competitive sports world.
Over the last 13 years, In-Step has developed their superior orthopedic insole so that it can be worn in a variety of athletic shoes, as well as everyday wear. Worn by top performers like Ironman champions, pro ball players, racecar drivers, marathon runners, professional cyclists, golfers and Olympians, In-Step insoles are definitely the next "in" trend of must-have sports equipment. If you are experiencing pain in your lower body during physical activity you may benefit from their product. To find out more just schedule a free consultation and see for yourself what correct foot support can do for you. In addition to the products they sell, In-Step also offers a several fitness programs, clubs and groups that fit in perfectly with Boulder's active lifestyle. My favorite is the Dulcy's Fat Girl Running Club! The name alone tells you that this group is one that is there to have fun while they exercise and learning how to be become better runners.
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